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Meet the Team!

“I take personal satisfaction in helping my clients pursue their goals. For me, it is very rewarding and humbling knowing that people place their highest trust in my knowledge and abilities to guide them through some of life’s toughest decisions.” 
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John M. Lugauer, CFP® 
LPL Financial Advisor
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Jennifer M. Lugauer
LPL Financial Advisor
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Check the background of your financial professional on FINRA's brokercheck.finra.org

About John M. Lugauer

Over two decades ago, while finishing a Bachelor of Science degree at Taylor University, John Lugauer decided to pursue a career as a financial planner. After several years of working as a systems analyst in a financial institution, he continued to learn about the investment and financial industry and worked part-time in the industry to gain experience. In 1999, John opened his office in Schoolcraft, Michigan, and completed his securities registration and insurance licensing requirements.

John desires to be a very knowledgeable and honest financial planner for his clients. He has continued his life-long learning by completing his advisory designation in late 1999 and additional exam requirements in 2004, and the CERTIFIED FINANCIAL PLANNER™ Practitioner certification in 2007.  In 2013, John continued his education by adding the Accredited Investment Fiduciary® designation.



​About Jennifer M. Lugauer

Jennifer attained a Bachelor’s degree from Central Michigan University, searching for a career in the hospitality industry. As a young woman, her adventurous spirit was cultivated along the shores of Western Michigan. Not wanting to leave the beauty of the water, she began her career working on a cruise ship. After several years of exploring the world, Jennifer settled in Grand Rapids, Michigan. She forged her career as a big box Store Manager, Regional Merchandising, and Operations consultant. After 20 successful years in retail, Jennifer moved her career to the Wholesale Floral industry. In 2020, Jennifer took a leap of faith, married John, and started her studies in financial planning.
 
Currently Jennifer has her coursework completed and is now a licensed LPL Financial Advisor working from our Norton Shores office. Throughout her career, Jennifer has sought to be someone that provides solutions to obstacles that are holding people back from attaining their goals. Jennifer does not shy away from taking on new challenges and looks forward to the adventures that each day brings.  With the skill set she has honed over the last 20 years of her career, Jennifer looks forward to providing guidance on your financial journey!


​River Financial Planners
Kalamazoo: (269) 679-2636 | Manistee: (231) 723-9440 | Norton Shores: (231) 798-0007

Check the background of your financial professional on FINRA's brokercheck.finra.org
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Securities and advisory services offered through LPL Financial, a Registered Investment Advisor, Member FINRA/SIPC. 

The LPL Financial Registered Representatives associated with this site may only discuss and/or transact securities business with residents of the following states: AL, AZ, CA, CO, CT, FL, GA, IA, IL, IN, KS, LA, MI, MN, MT, NC, NM, NY, OH, OK, PA, SC, SD, TN, TX, UT, WA, WI, WV, WY

© 2024 River Financial Planners

Certified Financial Planner Board of Standards Inc. owns the certification marks CFP ®, CERTIFIED FINANCIAL PLANNER™, CFP® (with plaque design) and CFP® (with flame design) in the U.S., which it awards to individuals who successfully complete CFP Board's initial and ongoing certification requirements. This site is for informational purposes only and is not intended to be a solicitation or offering of any security and: • Representatives of a Registered Broker-Dealer (“BD”) or Registered Investment Advisor (“IA”) may only conduct business in a state if the representatives and the BD or IA they represent (a) satisfy the qualification requirements of, and are approved to do business by, that state; or (b) are excluded or exempted from that state’s registration requirements. Representatives of a BD or IA are deemed to conduct business in a state to the extent that they would provide individualized responses to investor inquiries that involve (a) effecting, or attempting to effect, transactions in securities; or (b) rendering personalized investment advice for compensation.
  • Home
  • Contact Us
  • Services
    • Services
    • Financial Planning / Investment Management
    • Life Insurance
    • Long-term Care Insurance
  • About Us
  • Resources
  • Client Login